Pepsi Max – Mobile Ads

CLIENT

Pepsi Max

ROLE

Motion Graphics Designer

YEAR

2023

DELIVERABLE

Mobile ad creative (motion graphics)

The challenge

Pepsi Max needed short-form mobile ad creative that could capture attention fast and perform within Meta's mobile ad specs and best practices.

The approach

I created the motion graphics for the campaign following Vidsy's agency guidelines and Facebook/Meta's mobile ad best practices — a format and pacing that repeats across most mobile-first ad executions.

Why it worked