As the motion designer for a commissioned promotional video by Sanj Dass Media for their client KSB Beers UK—a standout mobile bar service across the UK 🌟 (based in Birmingham and serving events at venues like the Hilton Metropole and Aston Villa FC)—my goal was to convey their vibrant brand energy in a tight, captivating format facebook.com +8 ksb-beers.co.uk +8 m.facebook.com +8 . My Role Fully responsible for motion animation and visual flow—bringing movement and personality to KSB's brand story. Crafted dynamic overlays highlighting mobile bar setups, pouring drinks, and event atmosphere. Paid close attention to pacing, timing, and visual hierarchy to reflect KSB’s lively, premium identity. What I Created A single, scroll‑stopping video, optimized for Instagram Reels and feed ads (around 10–15 seconds). Smooth transitions, bold typographic accents, and animated elements that emphasize product action and brand impact. Style and color consistency aligned with KSB's energetic, celebratory branding. Why It Matters This video was designed to resonate with event planners and highlight KSB Beers as the go‑to mobile bar hire service that blends professionalism with fun. Every motion detail was intentional—designed to increase engagement and visually communicate what makes KSB special.