Treelance
CLIENT
Treelance
ROLE
Web Designer
YEAR
2026
DELIVERABLE
Website design and development (e-commerce)
The challenge
Treelance needed an e-commerce website that could reflect a founder-led, mindfulness-driven brand story while making it easy for customers to shop organic cotton apparel and understand the product's quality and purpose.
The approach
I designed and developed a minimalist, breathable Framer store built around soft visuals, a clear founder story, and an easy best-sellers-first shopping flow, supported by customer testimonials — optimized for fast performance and SEO around yoga and mindful movement apparel.
Why it worked
