Udemy Ads
CLIENT
Udemy
ROLE
Motion Designer
YEAR
2021
The challenge
Udemy needed a series of promotional videos that could quickly communicate the value of its courses in highly competitive digital environments. The challenge was capturing attention within seconds while transforming educational content into engaging, memorable stories that motivated viewers to enroll.
The approach
I handled the project from storyboard to final animation, crafting a series of motion graphics in After Effects with a strong focus on pacing, clarity, and visual storytelling. Every scene was designed to simplify the message, reinforce the course's value, and encourage action across social media, landing pages, and email campaigns.
