Sexual Violence
CLIENT
UNICEF
ROLE
Motion Designer
YEAR
2024
The challenge
UNICEF Uruguay and the Ministry of the Interior needed a public awareness campaign that addressed sexual violence against children and adolescents with sensitivity, clarity, and responsibility. The challenge was communicating an emotionally difficult subject in a way that informed communities, encouraged protective action, and maintained hope without becoming graphic or overwhelming.
The approach
I led the storyboard and motion design, creating a compassionate visual narrative that balances symbolic animation, thoughtful pacing, and accessible storytelling. Every scene was designed to simplify complex information while respecting the seriousness of the topic, making the campaign suitable for institutional communications, educational initiatives, and public awareness programs.
